English archive

Beyond the marketing funnel
EN Editor Saul Leese talks to Paul Dominguez, founder of tamedMedia and Mark Parsons, MD at Events Intelligence, about how data ...

What do tell us more than 2600 exhibitors ready to exhibit, no matter what?
What do tell us more than 2600 exhibitors ready to exhibit, no matter what? On Sunday October 25th the Italian Prime Ministerial ...

60th Salone Nautico – As it was – Neither miracles nor heroes
60th Salone Nautico – As it was – Neither miracles nor heroes 71.168 visitors and 824 brands are unique figures for a unique ...

Metrics of a digital event: orientation exercises.
Metrics of a digital event: orientation exercises. Physical events have KPI (key performance indicators), metrics and ROI (return ...